Dana Hork is a transformational brand leader and marketer who captivates audiences with perspective gleaned working with globally-known brands (Walmart, JPMorgan, PepsiCo), at innovative start-ups and scale-ups (Jet.com, Wonder, Bonobos), and as an entrepreneur.
Building a New Approach To On-Tap Creative: Hork’s experience working with agencies and leading marketing functions inspired her to co-found a new kind of creative microagency called Beers With Friends in 2023; activating the industry’s best creatives and subject matter experts to help marketers solve big problems. With Beers With Friends, Hork’s mission is to help brands drive their businesses forward, faster and better — without the BS.
Transformative Leader: Hork led the transformation of Walmart’s approach to social media, revamping Walmart's social media presence across its national channels and 5k+ local store pages, doubling customer engagement, generating positive press for the world’s largest company, and building new muscle and momentum internally as a social-forward brand.
Education: MBA from Harvard Business School; MPA from Columbia University; BA in economics and communication from the University of Pennsylvania (summa cum laude, Student Body President). During her time at Penn, Dana was selected by USA Today as one of the top 20 graduating college students nationally.
POTENTIAL TOPICS FOR TALKS:
- Building a Creative Machine Outside the Traditional Ad Agency Construct
- Moving At the Speed of Social Media: How Brands Can Catch a Meme, Change Reputations and Engage Stakeholders
- Business Transformation: Realize Any Vision By Making the Big Feel Small
- What Legacy Brands And Start-Ups Can Learn From One Another
- “Trends On Aisle Five”: The Transformation of Walmart’s Social Media Approach
A frequent public speaker and podcast guest, Dana has been featured in Ad Age, USA Today, Yahoo, AP, ABC News, Reader's Digest, Elle, Entrepreneur Magazine and on podcasts like “Own It”.
CONTACT
If you're interested in booking Dana as a guest or speaker, you can reach out here.