#5: Ditch The Silos And Org Charts

One Department. One Meeting. One Mission.

Why we ditched the org chart and built a team around your brief, not around ourselves.

At a traditional agency, your project gets passed from strategy to creative to design to production. Each living in their own department, with their own timelines, workflows, priorities, and politics. And often, its own interpretation of what the brief is even asking for.

The result? Siloed thinking. Slower progress. And a lot of great ideas dying in committee.

At Beers With Friends, we built something better.

We only have one department: the one focused on your brief.
We only have one meeting: the one where we crack a killer idea for your brand.
And we only have one priority: a great idea by the end of the week.

Everyone on our team regardless of title or discipline works together from start to finish. We all help unpack the insight. We all contribute inspiration. We all show up for brainstorming. There are no handoffs. No turf wars. No one "waiting for their part."

Because we’ve learned that when the whole team is on the hook for the outcome, the work gets better. Faster. Sharper. Stronger. There’s no time for ego or silos when you’re sprinting toward something meaningful.

Don’t hire an org chart.

Hire a team. A focused one. A collaborative one. One that’s in it together, for you.